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An evolving consumer base fuels a new campaign that will roll out online, on social and in stores in the coming months.
June 13, 2024
By: Lianna Albrizio
Associate Editor
Skincare brand Derma E has unveiled a brand refresh alongside its new campaign “Break Free From What’s Trending, Reach for What’s Clinically Proven.” The new campaign aims to captivate a new generation – all while leaning into the brand’s 40-year heritage. The brand’s new look will begin rolling out online today and in-store in the coming months. Encouraging a New Approach to Choosing Skincare Products “There is a growing skepticism towards ambiguous terms like ‘natural’ and...
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